Businesses, in whatever sector, use a lot or words, but don’t always get them in the
right order.
They need:
Business people tend to be too close to their own organisations and too well-versed in the language of their sector to make what they have to say understandable and interesting to the layman. As a trained journalist and former business editor I specialise in interpreting the world of one business to other businesses or to the man and woman in the street.
Having worked in business in the City of London before becoming a journalist, I understand the culture and disciplines of the business world and have the same professional approach to my dealings with business that would be expected of any other supplier.
Furthermore, before embarking on any work for a client, I hold thorough briefing sessions with them, to ensure my understanding of their needs and that we are in agreement on the style and content of what they require.
They need:
- Advertising Copy
- Web Copy
- Brochures
- Annual Reports
- Strategy Documents
- In-house Newsletters
- Shareholder Newsletters
- Company Histories
- Training Material
- Speech Writing
Business people tend to be too close to their own organisations and too well-versed in the language of their sector to make what they have to say understandable and interesting to the layman. As a trained journalist and former business editor I specialise in interpreting the world of one business to other businesses or to the man and woman in the street.
Having worked in business in the City of London before becoming a journalist, I understand the culture and disciplines of the business world and have the same professional approach to my dealings with business that would be expected of any other supplier.
Furthermore, before embarking on any work for a client, I hold thorough briefing sessions with them, to ensure my understanding of their needs and that we are in agreement on the style and content of what they require.
